Page 48 - The Tyreman 2020 - 5
P. 48
international news
DSV Reinforces Strategic Partnership with ZC-Rubber by an Exclusive Distributorship for Westlake Tyres in the Nordics
DSV Road Holding NV has signed a 5-year con- tract with ZC Rubber Group Co. for the exclu- sive distributor rights to sell Westlake Tyres in Denmark, Norway, Sweden & Finland.
In 2016, DSV Road Holding NV acquired the exclusive distribution rights for Westlake Tyres and has been through some of their strategic partners and their truck & trailer Workshops in Scandinavia. This successful partnership has now been extended with 5 years.
Flemming Steiness, Director, DSV Road Holding NV comments: “Extending the corporation between DSV and ZC Rubber Group Co. hauliers. In the past 5 years we have been seeing outstanding re- sults in the performance of Westlake Tyres and have fully equipped this solid this strategic partnership and look forward to the coming 5 years”.
Ge Guorong, Vice President, ZC Rubber says: “ZC Rubber Group Co. is looking forward to extend our partnership with DSV Road Holding NV. and enabling us to grow in Scandinavia via their dif- ferent strategic channels. Our goal is to bring greater value to countries”.
In recent years the Westlake brand has boomed in the international tyre market and is well on its way to becoming the preferred tyre for those involved in the transportation industry.
Last month Westlake launched its new line of GENERATION II PREMIUM truck tyres WSA2LT, WSA2, WDA2LT, WDA2, WSM2 and WDM2 for the European market. This re-treadable line is especially designed for European carriers looking for great kilometer performance as well as optimal value and lon- gevity in a tyre.
48 the tyreman 2020/5
