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Retail Cheras
so much uncertainties, we are trying to contain our costs, and digital marketing solutions are a cheaper alternative to traditional marketing. For example, our reach a much more targeted audience. In fact, we have successfully converted some online marketing leads into actual sales, which brought the end users to our retail branches.”
In view of the poor market sentiment, especially after the end of government’s 6-month loan repayment moratorium on all bank loans for individuals and small and medium enterprises (SMEs) on 30th September, Ch’ng revealed that the company has no plan to open up more retail branches at the moment. However,
she said, expanding their retail footprint has always been in the pipeline.
“We would expand as soon as the mar- ket recovers. As we continue to bring in new products into the country, we will she stressed.
Today, Ch’ng added, consumers are spoilt with the increasing choice of brands and prices, as well as more channel alternatives such as online e- platforms, which has led to less loyalty overall. She pointed out that only those ahead of the competition.
差异化目标营销方法
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Diesel 4x4 wheels corner
