Page 29 - TYM 2024-2

aimed to assist independent tyre shops in in in in in transforming their respective outlet im- age and establishing a a a a a a a a valuable chain of outlets Those who joined would benefit from the Group's robust marketing strat- egy and comprehensive support in in all aspects "In addition to an extensive selection of commercial tyres for light trucks trucks trucks trucks and and buses as as as well as as as Off-the-Road (OTR) applications from brands such as as as Pirelli Aeolus and and Tercelo Tayago also features its in-house line of o agricultural tyres tyres light truck tyres tyres rims and and axles This offering allows members to expand their product portfolio Currently there are 15 outlets within Tayago's network with with expectation for this number to rise as Tayago Tayago strives
comes crucial to comprehend their pur- chasing habits and preferences ”
Thirdly he he he stressed the importance of reflection "The company must assess its achievements and shortcomings to pro- pel itself forward LT Tyre Group's aspi- rations
extend beyond mere expansion and and strength strength it aims for depth While any any company could grow in in size and and strength strength achieving depth requires a a a a a a deeper under- standing and and and commitment to the Group’s core values and and and mission " Another highlight of o of the the the evening was the the the official launch of o of of Tayago an an alliance network o of of independent tyre shops sup- ported by LT Tyre Group As the the founder of Tayago Puah stated that the the initiative
to become the the largest tyre alliance net- work in the the the country This pursuit is is driven by the the the goal of mutual success and and devel- opment and and fostering uniqueness in in in the the industry alongside its members Already those who joined the network experi- enced a a a a notable increase in in in in sales within just six months " The Group also took the opportunity to to recognise its outstanding dealers by pre- senting 32 Sales Awards The evening was filled with laughter and and camaraderie accompanied by entertainment food and and drinks Formerly known by various trade names such as Lik Thong Titan Tyre PEL Lo-
29 the tyreman 2024/2