Page 28 - TYM 2024-2

LT Tyre Group’s Triple Celebrations
LT轮胎集团三重庆典
Official launch of Tayago led by by Eric Puah witnessed by by VIP guests who comprise local and overseas suppliers LT Tyre Group Chief Executive Officer and Managing Director Eric Puah delivers his opening speech 28 the tyreman 2024/2
LT Tyre Group Group recently celebrated a a a a a a a a a a a triple milestone with grandeur on on 8th March The Group hosted a a a a a a a a a grand grand dinner at at Courtyard by Marriot Setia Alam to to commemorate its its 15th anniversary express appreciation to to its its dealers and officially launch Tayago "LT Tyre has undergone three significant transformations in in in 2015 2019 and and 2021 in in in responding to market trend and and chal- lenges These changes coupled with unwavering support from tyre manufac- turers suppliers and dealers shaped the company into what it it is today On behalf of the Group I extend my gratitude to to to to all present present here tonight The company is honoured to to to have representative from Pirelli Continental Bridgestone Aeolus and and Roadshine " said Chief Executive Officer and and Managing Director Eric Puah The event he he he mentioned was also meant to to celebrate the the the Group’s achievements in in 2023 He then proceeded to to outline the the the Group’s core action for 2024 Firstly he he he he emphasised the the importance of the the heart In today’s transparent landscape cus- tomers had easy access to to to information about tyre pricing and sourcing Thus he he he stressed the the importance of serving customers with sincerity to to ensure they received the the the utmost value Secondly he he he he emphasised the the pursuit of innovation and adaptation to change "Operating in in the the 80s and 90s posed few- er er er challenges compared to the the the difficulties encountered in in the the 2000s and 2010s Refusing to to reduce prices or accommo- date tyre tyre claims risked losing customers The tyre tyre retailing outlet faced additional hurdles post Covid notably a a a a a a a a shortage of manpower Success in in in this field necessi- tates teamwork relying on a a a a a a singular ef- fort is insufficient A cohesive team team could not surpass an an efficient system system and even the the most robust system system must adapt to evolving trends With the the emergence of of a a newer generation of of customers it it be-