Page 9 - TYM 2023-6

Gotrays Global Focuses on Developing In-House Tyre Brands
耀乾集团专注于发展自有轮胎品牌
Kang Ming Han (left) founder Gotrays Global Sdn Sdn Bhd Bhd and its dealer Daryl Leow Sin Fatt Tyre (M) Sdn Sdn Bhd Bhd countries In 2022 recognising the the need for resource consolidation the the Malaysian and Chinese entities merged giving rise to the newly formed group of companies known as Gotrays ”
Over the the past decade Kang pointed out that the the company’s brands proliferated across more than 110 countries and and re- gions solidifying its global presence “It is cost effective to produce the com- com- pany’s tyres in in China but it it it never com- com- promises on quality quality Gotrays upholds its commitment to uncompromising quality quality considering this as its utmost priority Additionally the the factories that it it it it it engages with are all all fully automated in the the pro- duction process The company’s diverse range of brands - Pacestar Supermeallir Powerclaw Wynstar Kuyama Haida and and Tianfu - caters to various needs in the tyre tyre market Pacestar features tyre tyre tread patterns that are designed specifically for truck and and bus radial (TBR) tyre retread- ing Under this brand it also provides truck rims Powerclaw on the the other hand has tyre products that are designed for SUVs and and passenger cars Under the the the Supermeallir brand there are the the the all-steel radial tyres tyres for trucks and and and buses truck truck bus bus bias (TBB) tyres tyres and and and Off-the-Road (OTR) series Wynstar and and and Kuyama en- compass light trucks and and heavy truck truck tyres while Haida offers premium quality 9 the tyreman 2023/6
its diverse range of in-house tyre A t t t this year's MIAPEX show show Go- trays Global Sdn Bhd showcased
brands and and other product series “During its establishment in in in 1988 the company focused on importing tyres and and rims from China Japan India and and other countries to to sell them in in in in Malaysia Rec- ognising the the the need to to meet rising market demand the the company not only set up a a a a a a a retreading plant but also ventured into investments in in in in in China to to produce moulds and and manufacture its own brand of new tyres ”
said founder Kang Ming Han Following China's entry into the World Trade Organisation (WTO) in in in in in in 2001 he he he continued the company’s engagement in in in in in international trade flourished prompting it to strategically prepare for the creation of a a a a a a a a a a dedicated export export trading company in in in in China focusing primarily on tyre exports “Adapting to market dynamics the the com- pany pany officially established the the China Ex- port Trading Company in in in in 2013 By 2021 its business had expanded encompass- ing ing global manufacturing export activities and collaborative ventures in in in numerous
Kang Ming Han (1st from from from from from left) left) left) together with dealer Lim Boon Wei (4th from from from from from left) left) left) LTB Tyre Sdn Bhd two representatives (2nd and and 3rd from from from from from left) left) left) from from from from from Double Coin Chongqing Factory and and a a a a a a a a a staff from from from from from China office