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Lubrimax Malaysia Receives Good Response at Automechanika Ho Chi Minh City
L - er of Automechanika fairs, having participated in previous Autom-
echanika events.
already has dealers in Vietnam.
- ers enjoy an advantage as a member of Asean under the Free Trade Agreement (FTA), which eliminates the intra-regional
Established in 1994, he said the Advance Lube Group was in the lubricant manu- facturing industry for more than 30 years. - bricants were its subsidiaries. The former was the largest manufacturer of lubricants blending purpose and its in-house brand, Power Up engine oil, while the latter was the trading arm for Power Up.
- ufacturing and the blending of specialty lubricants, lubricants for passenger cars and heavy-duty commercial vehicles, in- dustrial oils as well as chemicals and ad-
50 the tyreman 2023/4
ditives for the automotive industry. Cur- rently, exports account for about 80 per cent of the company’s total sales, with the remaining 20 per cent for the domestic market. The 30 countries that the com- pany exports to include Thailand, China, Indonesia, Singapore, Korea, Japan, Du- bai and Vietnam.”
Boasting a 300,000-square feet produc- tion facility, the company operates two factories; one for private labelling and both Power Up and Hi-Power products, while the other is for mass production for the export market and bulk orders.
Yee added that the company’s customers were wholesalers, importers, exporters, labelling).
state-of-the-art chemical laboratory and team. “The company could formulate the most advanced, engineering-approved standards as well as provide technical support to our customers.”
Yee was pleased with the positive re- sponse that the company received at were many enquiries with three potential prospects.”
Apart from lubricant products, the com- pany also manufactures silicone seal- ant, grease and aerosol product series that includes throttle body, air intake and carburettor cleaner spray, chain lube spray, PU-40 WS Spray and brake and parts cleaner.