Page 25 - The Tyreman N53 2022-04
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    Pirelli Cinturato Rosso Makes Debut in Malaysia
 
  Fabio Marcola Lopes, Managing Director, Pirelli Asia delivers his opening speech
Cinturato Rosso
P     - tributor in Malaysia, Kit Loong Ta- yaria, recently launched the new
Cinturato Rosso tyre at the Sepang Inter- national Circuit.
“Pirelli Cinturato is a product that we     - ment market with Asia in mind, and en- gineered and designed to cater for the needs of Asia’s climate and road sur- faces. Comfort and safety are the two main criteria that Malaysian consumers are looking for when it comes to tyres and this is what the new Cinturato Ros-        mileage and improved grip in wet and dry conditions while reducing noise for every day or long-distance driving,” said Fabio Marcola Lopes, Managing Direc- tor, Pirelli Asia.
Available in 67 sizes from 15 to 21 inch- es for modern Crossovers, cars, MPVs and SUVs, Cinturato Rosso replaces the Cinturato P1. Compared to the Cinturato P1, the Cinturato Rosso shows a four-per cent improvement in subjective comfort and eight-per cent improvement in mile-   
Stefano Mauriello, Sales Manager of Southeast Asia / Taiwan from Pirelli Asia Pte Ltd
The Cinturato Rosso tread is designed to provide comfort and driving pleasure, thanks to the fully grooved ribs with side- to-side sipes for smooth force transition. Closer to the central rib, the scale-shaped     - ent during rolling to allow low noise emis- sion. High braking and handling results are recorded with progressive shoulder radius optimising contact patch void ratio.
Jacob Chen ,
CEO of Kit Loong Group
Performance on wet conditions is also      small longitudinal channel located on the external shoulder. This channel opens only when loaded, helping the drainage of water out of the footprint area espe- cially during cornering, reducing aqua- planing risk. Variable depth transversal grooves also speed up water evacuation towards the sides of the footprint.
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