Page 26 - The Tyreman 2021 - 3
P. 26
local tyre news
Lim Tayar Sets to Expand Presence and Services N
Leading automotive servic- es group, the CKL Group is set to forge a stronger presence nationwide through its newly launched Lim Tayar Family (LTF) initiative. Through this new incentive, more strategic partner- ships and new services are in the - gramme and complimentary ve- for the used car market.
Under its LTF programme, tyre retailers and workshop own- ers will be able to leverage the strength and support of the Lim Tayar brand name to enhance their services and competitive- ness. The programme, apart from helping the new partners in train- ing, manpower and marketing will also herald the expansion of Lim Tayar’s services to other parts of the country. Currently, Lim Tayar has 19 outlets in the Klang Valley and Seremban.
At the same time, the group is - services for the sale of used vehi- cles through its partnerships with industry leaders forged over the last few months.
According to CKL Group’s Joint Managing Director Clement Lim, the group views partnerships with industry leaders as part of the new norm to bring the respective partners’ strength to the table and create a more robust and consis- tent ecosystem overall.
“We have been looking at ways to expand the range of our services to bring more value to our customers. With the LTF programme and com- plimentary vehicle inspection, more customers will be able to have ac- cess to our products and services.”
“Over the years, we have estab- lished Lim Tayar as a trusted and
26 the tyreman 2021/3
a
