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international news
Michelin Holds ‘Michelin Motorcycle Tyre Virtual Exhibition’ for Motorcycle Enthusiasts Across Asia
Michelin is taking a proactive step into Motorcycle Tyre Virtual Exhibition, a complete 360-degree platform to experience the exciting world of Michelin motorcycle tyres.
and in-depth information on Michelin motor- cycle tyres, this exhibition also reinforces Mi- chelin’s unrelenting drive for innovation and the highest level of performance and safety. The exhibition is now live all day, every day, from 28th January until 28th February 2021.
Ross Shields, Michelin Two-Wheel Commer- cial Director for Asia, remarked: “The purpose of this virtual exhibition is to showcase our motorcycle tyre technology and products avail- able in Asia and around the world. Our deep involvement in racing – particularly in MotoGP, as well as our long-standing relationships with industry leaders such as Harley-Davidson, Honda, and Yamaha, have been so important to us as a brand. Now, both motorcyclists and fans alike can witness it all from the comfort of their own homes.”
The virtual exhibition consists of 5 halls, each of - namely, Tyre Technology detailing advanced technologies, as well as the research and de- velopment process behind Michelin motorcycle tyres; Michelin Motorcycle Tyres providing detailed information on all available Michelin motorcycle tyres; the MotoGP(TM) Experience featuring a broad overview of Michelin and Mo- of Michelin motorcycle tyres and riders in the 2021 MotoGP season, plus videos of MotoGP riders and races. It also includes Motorcycle Tyre Original Equipment demonstrating the power of Michelin's partnership with the world's leading motorcycle manufacturers and display- - ted with Michelin tyres; and Riding Experience showing how riders around the world have ex- perienced the performance of Michelin motor- cycle tyres.
English, Thai, Bahasa Indonesian, Japanese, Korean, and Vietnamese. Visit and enjoy the Michelin Motorcycle Tyre Virtual Exhibition at: motorcycletyreexhibithall.michelin.asia.
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