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电子商务相较于传统零售的优势
被拿来与其他线上平台直接比较是最大挑战
unnecessary contact and cost, eliminates the need for searching from one shop to another for a particular tyre or auto parts provider - gertips but it also saves time for the retailer as many tasks can be completed or started online.
Apart from that, he said, price is clearly stated with the availability of information and technical data. Most importantly, he stressed, the consumer is able to see the reviews from previous buyers, which purchasing decision.
“Yes,” he accepted, “there are risks associated with online pur- bank information being hacked. As such, Malaysian are still, to a - lower-priced product. Therefore, at Klinkar.com we take the data of its clients seriously and we aim to be the number one trusted auto- motive platform in Malaysia.”
- merce platforms such as Lazada and Shopee is, he said, when one searches for a particular product, there will be at least 10 sellers is a reputable seller and what isn’t included in the purchase price, as well as other factors such as whether the seller location is too retails and auto servicing experience, and customer can be reas- sured that his or her vehicle is in good hands. In addition, we will contact them before the actual installation date for products that our customers do not have to travel twice.”
Biggest Challenge is Direct Comparison with Other Online Platforms
There are countless challenges for starting an online platform, Chen shared, especially a new platform. But, he stressed, they believe in price transparency, and what the consumer see in their Klinikar.com website is what they pay and get. That means, cus- tomers won’t have to worry as there won’t be any other hidden or additional charges. In addition, he said, live chat is available at Klinikar.com. This not only allows potential clients to ask any ques- tions they have about the product or services, but also an opportu- nity for the company to provide quick and timely assistance to their customers such as recommending the right tyres based on their application and driving style.
“In line with our goal to make Klinikar.com the most trusted automo- tive platform in Malaysia, Klinikar mainly engages with reputable engine oils, car care and car beauty products, and have partnered with professional and reputable car service centres. To date, we have more than 300 panel installation points to ensure a seamless on-line
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