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exhibition
Automechanika Shanghai 2020 Brokering New Automotive Trade Fair Experiences
Rounding up a unique year, Automechanika Shanghai’s physical fair closes its doors after successfully engaging with players worldwide through its hybrid platform, AMS Live.
- portunities to reconnect the automotive ecosystem and further stimulate industry recovery. Preliminary - ness from companies to get back to business with growth.
Despite ongoing travel restrictions rippling around the world, Automechanika Shanghai, which ran as planned, from 2nd to 5th December 2020 has helped reinforced market optimism in the automotive in- dustry. Reaching across six continents, the show convened exhibitors from 29 countries and regions, maintaining its position as a global assembly point.
there were 79,863 onsite visitors, and 578,000 on- line visitors through AMS Live from 150 countries and regions.
Many of the activities at the National Exhibition and Convention Center, Shanghai – as well as many of - pants – showcased the latest trends and technologi- cal advancements spurred on by Covid-19.
An example of this included the new integrated solu- tions powered by AMS Live, which enabled new lines of communication for onsite exhibitors connecting with global partners and prospective suppliers. One-to-one online meetings, business matching, chat rooms and features available. On top of this, livestreamed activi- ties added a touch of excitement to the overall trade fair experience, producing innovative opportunities for companies to market their latest products, technolo- gies and solutions to a wider online audience.
The show continued to promote the entire supply chain through seven dedicated sectors and three specialised zones. Synergy in Parts & Components, Tomorrow’s Service & Mobility and Electronics & Con- nectivity shone a light on digitalisation and the grow- ing desires from consumers to see greener industry, whilst the Diagnostics & Repair / Body & Paint, Ac- cessories, Customising and Reifen (Tyres & Wheels) - tunities in the aftermarket.
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