Page 20 - The Tyreman 2020 - 2
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of combating heat build-up, which is a ma- jor cause of critical tyre failures. Manag- ing the three key elements of speed/dis- was discussed in-depth both from a prod- uct and service point of view, combining the two key elements of the Giti/Kit Loong partnership.
Alongside the professional technical talks and fun activities, Giti Tire and Kit Loong collectively launched the “Giti SC3OCT MSP”, a new Mobile Service Provider pro- gramme that blends the strength of the two organisations, working together to provide the safest and longest running tyres for
Matthew Wai, Giti Tire Malaysia Country Manager, explained: “This is the second year we held the Gyration event, and we continue to emphasise the importance of combining quality products, professional services, and useful information in order to maximise tyre - numerable brands. So unlike some trading companies which encourage people to buy more tyres for better business, Giti’s mission is to help our clients be able to consume less tyres instead.”
Kenneth Teh, Managing Director of the Kit Loong Tyre Commercial Group, echoed the sentiment. “We are always looking at better ways to help our clients operate the safest which is their second largest expenditure af- ter fuel. Managing heat is a crucial factor in prolonging a tyre’s life. By utilising SC3OCT best to manage heat build-up for safe opera- tion and long tyre life.”
20 the tyreman 2020/2
