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international tyre news
Fengyuan Tire Wins National Quality Award
The General Quality Management Promotion and 40th Anniversary Conference of the China Quality Association was held in Beijing on 28th August. In his congratulatory letter, Li Keqiang, Premier of the State Council of the People's Republic of China, rec- ognised the contribution of the China Quality Association over the past 40 years in pushing forward the progress of total quality management in China. Gu Xiulian, the former Vice Chairman of the Standing Committee of the National People's Congress, also attended the conference.
At the event, Shandong Fengyuan Tire Manufacturing Co, Ltd, which is af- and Shandong Energy Group, won the National Quality Award Encouragement ZaoZhuang City to win this award.
The National Quality Award is approved by the Party Central Committee and State Council, and hosted by the Chi- na Quality Association. It is the high- est honour awarded to organisations that have achieved outstanding quality management and remarkable results in
- an Tire Company's comprehensive quality management. It is an encour- agement to us. We always put quality brand building as our top priority and provide safer, higher quality, more com- fortable products and services to cus- tomers," said Liu Yongan, the Secretary of the Party Committee and Chairman of the Board of Directors.
The achievement of the National Quality Award Encouragement Award was a full product quality and management perfor- mance as well as recognition of the com- pany's products.
Shandong Fengyuan said it always ad- hered to the development concept of ‘quality ahead of brand’ in recent years, satisfying its customers with product
quality and devoting itself to be- coming a national tyre brand that is recognised by users. Facing the complicated and ever-changing market environment, the com- pany did not change its initial in- tention of producing high-quality products and building a high-end brand. It vigorously promoted implemented high-performance management and quality control throughout the whole process and established a complete quality management system. Fengyuan’s products are exported to more than 100 countries.
In 2018, the comprehensive strength of the company saw it move up to number 75 in the global tyre enterprise ranking and was ranked 39th among tyre manufac- turers in China.
Fengyuan’s product quality has reached the second stage of the European Labelling regulation. The company has won a series of honours including the recom- mended brand of China Rubber Industry Association and the top ten brands of China snow tyres, and was successfully listed on the CCTV2’s brand list as well as won approval from the China National product.
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