Page 54 - The Tyreman V45 2014-3
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GIIB Supercool’s Proven Performance
GIIB Supercool
Every day, 20,000 people rely on GIIB Supercool to make it to the top of a 3,600-foot mountain to view one of Myanmar’s wonders: the Kyaiktiyo Pagoda. The people of Myanmar believe that this pa- goda brings wealth to those who visit it three times in their lives.
There is only one mode of transport on that mountain. The daily throng of local and foreign visitors travel uphill and back down again in trucks provided by the appoint- ed transport companies, all of which are members of a transport association. The road up the steep mountain is a challenging one. Its ‘mixed-road’ condition places a high demand on tyres to perform reliably. Because of that, the transport companies are very careful about tyre selection and truck maintenance.
GIIB’s Supercool Business Partner (SBP) member in Myanmar is the only company engaged in the retread and radial tyre repair business in the country. It is also the pioneer in Myanmar premium precured treads re- treading.
Myanmar transport association to use retreads for their trucks. The association members believed that retreads were not safe and could not perform as well as new tyres. At the same time, they knew nothing about GIIB’s SBP member.
However, GIIB’s SBP member did not give up and per- sisted until a member of the association tried GIIB Su- percool and was convinced by its performance and safe- ty. Other members soon visited the plant. They were told that the secret to manufacturing a safe retread laid in the strict adherence to the Standard Operating Procedures for GIIB Supercool Retreading Process.
Today, all of the association members use GIIB Super- cool on their trucks, having safely ferried visitors up and down that mountain for two years in Myanmar.
In Malaysia, GIIB has two Supercool Business Partner, i.e. Bigwheel Green Tyres Sdn Bhd and Coltrac Sdn demand for safety and retreads that can maximise tried they will be convinced with Supercool, just like the transport association member in Myanmar.
52 tyreman 2014/3
