Page 9 - TYM 2023-4
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As for the rubber compound, Ku Seng Yeow, Head of Sales Channel Development, explained it incorporated ‘Sustainable Silica Dispersion Agent’, an advanced all-natural biomaterial that          he said, were longer tyre usage life and superior performance in wear resistance and dry handling.
Besides that, he continued, the Aero design of the new tyre re- duced wind resistance. In addition, Falken used Advanced 4D Nano simulation technology to develop the new ‘Diamond Cut’ tread (integrated with noise reduction elements). Featuring edg- es on the tyre’s shoulder grooves, the ‘Diamond Cut’ tread im- proved ground contact, cornering and braking performance on dry surfaces.
Kong pointed out that the dry performance of this new UHP tyre had improved eight per cent compared to the FK510.
“The Falken engineers never forgot the comfort and quiet ride of the Azenis FK520L. The reinforced layer, a strong and tough            vests, not only increases the new tyre’s cornering force and high-speed stability, but also suppresses vibration to achieve a                                 weight that was reduced in comparison with its predecessor. The lower weight, according to him, and unsprung mass as well as          and performance.
Aimed at the demands of hardcore driving enthusiasts and the younger generation, the Azenis FK520L boasts a sporty and aggressive design in addition to its well-rounded perfor- mance. Utilising a proprietary ‘Nano Black’ lettering technolo- gy, the Falken logo on the tyre sidewall is engraved with tiny            shade of black. As such, this Falken logo is said to stand out clearly always.
The made-in-Japan Azenis FK520L is available initially in 47 sizes, 30 to 65 series, from 17 to 21 inches. All tyres in the series are authorised for speed category Y (300km/h) and W (270km/h). He said the car brands and models that the company targeted were from Europe including the sedans, sport cars and                                 
The company is currently running an exclusive promotion for the dealers. The campaign is to encourage the dealers to test the Azenis FK520L.
With the new tyre, the company is targeting to double the sales achieved by the Azenis FK510.
Frankie Kong, Head of Sales, Training & Development, Stamford Tyres (Malaysia) Sdn Bhd
   
 
         
     
   
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