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international news
Second Edition of Michelin Motorcycle Tyre Virtual Exhibition N
The second edition of the Michelin Motorcycle Tyre Virtual Exhibition is now available online to visitors around the world under the tagline “The Journey Continues”. The virtual exhibi- tion is back with a better interface, new interactive zones, and Michelin’s latest motorcycle tyre innovations. This world- wide online event will be live every day around the clock, from today until the end of 2021.
Among the new additions to this vir- tual exhibition is the integration of The Michelin Guide. The guide reinforces Michelin’s status as a pioneer beyond tyres. The inclusion of the history of
Michelin’s involvement in the FIM MotoE love of motorsports, which has resulted in the development of new tyre solutions under its “All Sustainable” vision. This vision provides safer, cleaner, and high- performing mobility for everyone. Finally, the introduction of the newly launched motorcycle tyres that incorporate Mi- chelin’s latest technological advance- ments – Michelin Anakee Street and Michelin Road Classic will be on display.
Prichapakorn Dangrojana, Michelin Two- Wheel Commercial Director for Asia, said, “The second virtual exhibition will not only provide visitors with the latest in-
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