Page 41 - The Tyreman 2021 - 4
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Recycling is becoming increasingly important in the design, development and production of premium tyres. By 2050 at the latest, Continental aims to successively use 100 per cent sustainably produced materials in its tyre products. With the use of recycled PET, the tyre manufacturer succeeds in tak- ing a further step toward a circular economy.
"For us, waste is tomorrow’s production material as we see the model of the future in a circular economy. Continental's commitment to actively shaping and driving this transforma-             for our future viability," says Claus Petschick, Head of Sus- tainability at the Tyres business area of Continental. "Our ambition is clear: By 2050 at the latest, we want to com- pletely close our product and resource cycles together with   
    
    
  
          
 
Falken Secures Two Nominations at International Motor Film Awards 2021
Falken has received two nominations for its         Film Awards 2021. The series #passthewheel, which has been nominated for Best Journalistic Film was released in summer 2020, and Falken’s annual        - ceived a Best Event Film nomination are both on this year's shortlist for the prestigious awards.
         -            -          to be nominated for Best Documentary Feature.
“Over the past decade, Falken has become syn-          Falken’s marketing supervisor, Dennis Wilster- mann. “We enjoy a close working relationship with Toby Kahler, who can visualise just what we are looking to create. 2020 was a very challenging          the desire to travel and come together when we can. It’s an immense privilege to have been nomi- nated for two categories this year, in an increas-      
The winners of both the awards for 2020 and 2021 will be announced on 15 September 2021.
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