Page 26 - The Tyreman 2019 - 4
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local tyre news
Kit Loong Commercial Tyre Group Focuses on ‘Safety=Savings’
Kit Loong Commercial Tyre Group (KLCT) made its presence felt at the Malaysia Commercial Vehicle Expo (MCVE) recently with an impressive booth design and its integrated campaign themed ‘Safety =’, which focused on ‘Safety=Savings’
According to the Global Status Report on Road Safety published by the World Health Organisation (WHO) in December 2018, Malaysia has the 3rd highest fatal- and Asean, behind Thailand. However, the Malaysian Road Safety Plan 2014-2020 has set an ambitious target, to reduce by 50 per cent the deaths and serious injuries resulting from road accidents by 2020.
road accidents rising from 533,875 in 2017 to 548,598 last year, road fatalities had fall- en from 6,265 to 5,870 respectively. How- ever, KLCT Group Marketing Manager Mi- chael Hutt felt that the industry should do more to reduce road accidents and strive for a safer operation environment.
“Truck crashes cause lost lives as well as huge losses in productivity, property and personal injury. It always surprised me that many people see safety as a cost to their business while we were helping customers improve safety and reduce costs for more
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Kit Loong Commercial Tyre Group Managing Director Kenneth Teh (right) and Marketing Manager Michael Hutt.
