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- tomer service and the other on techni- cal skills. In total, 132 participants took part. This opportunity allowed Giti deal- ers to certify their technician and sales- person skills through a wide-ranging service competition. The judges were representatives from Giti, who trav- elled to the dealers’ stores to do scor- ing and get feedback based on their services. Malaysia Country Manager Matthew Wai noted: “Besides putting quality and correct tyres in the market, it’s our responsible to ensure that the appointed dealers could provide useful information and professional service to enrich the customer’s loyalty. From this competition, we are glad to see the positive engagement of the Giti dealers and their passion is encouraging.”
On 10th January, Giti Tire Malaysia conducted a half-day training session given training on Giti, following which they competed in a role play activity. Besides developing skills to improve training, the winner was awarded Giti Malaysia Service Rep of the Year and won exciting cash prizes. The prize giving ceremony was held in Kuala Lumpur on 27th January in conjunction with the distributor’s annual dinner. In addition, all participants received certif- the training received.
Giti Tire has a strong focus on its retail network and ensures that quality ser- vice and understanding of customer needs are top priorities. The company provides technical and product knowl- edge to the Giti dealer network and aims to assist them in developing the most skilled quality technicians and salespeople in the industry.
The service competition was success- Tsai, Head of International Marketing. “Tyres are one of the most important parts for transportation as they carry the full weight of a vehicle, but there are many ‘hidden values’ related to safety that are not obvious to the pub- lic. In Malaysia, we work closely with our retail partners to provide correct tyre solutions and quality services, in- alignment. Within the Giti network, we believe that Giti Tire would provide Ma- laysian drivers the ‘best experience in the town’.”
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