Tarsus Group, the new owners of the Singapore-based Tyrexpo Asia exhibition, have announced dates for the 2021 event, which will be staged at the famous Marina Bay Sands Hotel Expo and Convention Centre from the 17th to 19th March 2021.
New Format Announced for Singapore Show
According to Tarsus, the 2021 event is set to be very different from the previous show concept attracting an increased worldwide audience as well as showcasing many new features.The ‘new style’ show is set to attract around 300 exhibitors across five international pavilions and up to 6,000 visitors from approximately 90 countries covering the manufacturing, wholesale and distribution, importing and exporting and tyre retreading sectors of the tyre industry.
Tyrexpo Asia 2021 will also feature a number of thought-leading conference sessions covering important industry topics throughout the three-day event. Event Project Director – Mr Alwin Seow points out that additional benefits for event participants will include a Hosted Buyer Scheme and an arranged meeting facility.
Alwin adds, “We fully appreciate that like so many other industries, the tyre industry has been impacted by events over recent months and we are taking our responsibility of helping the industry to recover seriously. The Tarsus team is highly confident of taking this traditional bi-annual tyre and automotive equipment show to a significantly higher level of professionalism and choice than previous events not just for Asia but also the entire global market.”
With almost nine months before the show takes place, Tarsus intends to shortly launch an extensive international publicity campaign in the form of regular editorials and advertisements which will announce further individual details about the show. This aggressive and early preparation for the show underlines just how determined Tarsus is to give the tyre and automotive industries a ‘unique’ international event in the beautiful garden city of Singapore that will take the performance bar to an new level of excellence.
