FBK Manufacturing Malaysia Sdn Bhd, which was involved in the brake parts manufacturing business for 35 years, made its debut at the Automechanika Ho Chi Minh City 2023.
FBK Extend Its Reach Through Participation in Automechanika Ho Chi Minh City
“Our main purpose of participating in this show was to promote our brand to the overseas customers. The Vietnamese automotive market is among the fastest growing in Southeast Asia and we see the potential in this area. Since we are not here yet, the Automechanika Ho Chi Minh City was a good platform for us to extend our reach,” said Senior Executive Tee Bee Choo.
According to her, FBK had come a long way to set its brand apart from the rest in quality. FBK brake pads, she pointed out, were manufactured from specially formulated ceramics and non-metallic friction materials, and were extensively tested and developed to achieve maximum braking efficiency.
“Through intensive research and development (R&D), along with the use of the most advanced production techniques from Japan, our engineers designed a unique in-house formulation development system that caters to a wide variety of braking solutions. Our core focus on quality provides for reliable and efficient braking performance over a wide range of driving conditions and terrain….”
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FBK参加2023年越南（胡志明市）国际汽配展
涉足刹车零部件制造业务35年的FBK Manufacturing Malaysia 有限公司，首次参加2023年胡志明市汽配展（Automechanika Ho Chi Minh City 2023）。
高级执行员郑美珠说：“我们参展的主要目的是向海外客户宣传我们的品牌。越南汽车市场是东南亚增长最快的市场之一，我们看到了该领域的潜力。由于我们仍未扩展到越南，越南（胡志明市）国际汽配展是一个我们扩大影响力的好平台。”
据她表示，FBK 在品质方面已经取得长足的进步，使其品牌在其他品牌中脱颖而出。她指出，FBK刹车片是由特殊配方的陶瓷和非金属摩擦材料制成，并经过广泛的测试和开发，以实现最大的制动效率。
“通过深入的研发和采用日本最先进的生产技术，我们的工程师设计了独特的内部配方开发系统，可满足各种制动解决方案。我们对品质的核心关注是在各种驾驶条件和地形下提供可靠、高效的制动性能…..”
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