Breaking Down Malaysia Comfort Tyre Prices
This article explores the pricing and product positioning of comfort segment tyres in Malaysia, using the…
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Apollo Tyres Launches the Vredestein Quatrac Classic
The Vredestein Quatrac Classic combines Apollo Tyres‘ technology with a profound understanding of classic car heritage.…
Bridgestone Wins the International Road Safety Award
The Bridgestone Road Safety Program (BRSP) focuses on four areas: Safer Mobility, Safer Communities, Safer Roads,…
Hankook to Supply Rallying Tyres for the 2025 WRC
Hankook‘s deal with the WRC is valid for three years and the company will supply racing…
Apollo Tyres Partners with La Liga to Boost Brand Visibility
Apollo Tyres‘ Vredestein brand will be displayed at 28 La Liga matches, starting on January 19th,…
Pirelli Is the New Official Tyre Partner of the Australian Open
Even though Pirelli was involved in tennis from 1930 to the 1970s, this marks the first…
Continental AllSeasonContact 2 Wins Product of the Year 2025
In 2024, the Continental AllSeasonContact 2 has won seven out of twelve tests, finishing in top…
Vredestein Ultrac+: 30% More Mileage, Same Premium Comfort
The new technology implemented in the Vredestein Ultrac+ ensures the tyre has more longevity and a…
CEAT Acquires Camso from Michelin in $225 Million Deal
Camso has a strong presence in the EU and North American, providing CEAT with access to…
Hankook Unveils New Ultra-High Performance Ventus evo Tyre
Developed using AI, the Hankook Ventus evo combines “outstanding” wet grip with “impressively low” rolling resistance…